Verdict
Head-to-head · Best Instant Cameras

Fujifilm Instax Square SQ40 vs Polaroid OneStep 2

Which is the better buy? Side-by-side on rating, price, strengths, and watch-outs — with the published ratings we averaged to get there.

The short answer

Fujifilm Instax Square SQ40 comes out ahead by a narrow margin (4.0 vs 3.9). The gap is mostly about casual users wanting vintage-style square prints — read the strengths below before deciding.

Fujifilm Instax Square SQ40
Higher ratedRanked #2 in Best Instant Cameras
Fujifilm Instax Square SQ40
$249.9as of Jul 9

The Fujifilm Instax Square SQ40 is a compact instant camera that uses the newer Instax Square film format to produce wider square prints with a vintage Polaroid aesthetic. PCMag's Jim Fisher noted its analog process where images gradually appear 90 seconds after shooting, while Camera Labs' Gordon highlighted its similarity to the SQ1 model but with a more serious appearance. The camera comes with a built-in flash and viewfinder, and supports the popular Instax Square film with 10 prints per cartridge. However, reviewers pointed out the limitation of only working with Square film and its higher price point compared to alternatives.

Strengths
  • Uses fully analog process with prints emerging 90 seconds after shooting
  • Produces wider square prints reminiscent of vintage Polaroids
  • Includes built-in flash and viewfinder for easy framing
Watch-outs
  • Limited to single print shape (cannot use Mini film)
  • Relatively expensive compared to other instant cameras
Polaroid OneStep 2
Ranked #3 in Best Instant Cameras
Polaroid OneStep 2

The Polaroid OneStep 2 represents a modern revival of the classic instant camera format, featuring a built-in lithium battery that makes film packs cheaper and a bright built-in flash with override capability. Reviewers noted its good light meter performance and comfortable handling, though some found the lack of a viewfinder tube and the need to position the eye very close to the viewfinder to be annoying. The included strap is criticized as poor quality. This camera appeals to those seeking a traditional instant camera experience with modern conveniences, though users wanting a more refined viewfinder experience might look elsewhere.

Strengths
  • Built-in lithium battery allows film packs to be cheaper as they no longer contain batteries
  • Good built-in flash that is bright and has an override button
  • Light meter performs well and rarely gets fooled
Watch-outs
  • Missing viewfinder tube that helps guide the eye to the viewfinder
  • Viewfinder requires putting eye very close which changes framing and can tilt the camera

How they stack up

Fujifilm Instax Square SQ40

While the Fujifilm Instax Mini Film Twin Pack offers broader compatibility, the SQ40 camera uniquely produces wider square prints with a vintage aesthetic. Compared to the Polaroid I-2, it lacks advanced manual controls but provides a simpler, more analog experience. Unlike the Lomo Instant Square, it doesn't support dual formats or creative exposure modes, making it more straightforward for casual users.

Polaroid OneStep 2

The Polaroid OneStep 2 stands out with its built-in lithium battery that makes film packs cheaper, unlike the Polaroid I-2 which requires a removable internal battery. Compared to the Fujifilm Instax Square SQ40, it offers more traditional design elements and a better light meter, though it lacks the analog print delay feature. The Polaroid Snap 2's dual functionality and digital capture capabilities make it more versatile for creative users, but the OneStep 2 provides a more authentic instant camera experience.

Specs side-by-side

SpecFujifilm Instax Square SQ40Polaroid OneStep 2
Film FormatInstax Squarei-Type and 600 type
Lens2components, 2elements, f = 65.75mm, 1:12.6106mm plastic fixed
FlashBuilt In FlashBuilt-in with override button
BatteryCR2 lithiumBuilt-in lithium
Focusing0.5m to infinity2 feet to infinity
Weight453gapprox 460 grams
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