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Head-to-head · Best 4K TVs

Hisense U8QG 65-inch Mini-LED (65U8QG) vs Samsung S90D 65-inch (QN65S90D)

Which is the better buy? Side-by-side on rating, price, strengths, and watch-outs — with the published ratings we averaged to get there.

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The short answer

Samsung S90D 65-inch (QN65S90D) comes out ahead by a narrow margin (4.5 vs 4.3). Samsung S90D 65-inch (QN65S90D) is best for: Buyers who want the OLED picture-quality leap at the lowest possible price, in a controlled-light room, and who don't watch Dolby Vision content from disc. Read the strengths below before deciding.

Hisense U8QG 65-inch Mini-LED (65U8QG)
Ranked #3 in Best 4K TVs
Hisense U8QG 65-inch Mini-LED (65U8QG)
3 sources$997.97as of Oct 16

The Hisense U8QG is a 2025 mini-LED TV built around brightness. PCMag measured 3,200 nits on an 18% window and gave it an Editors' Choice; CNET calls it the brightest TV its reviewer has formally reviewed; RTINGS, which bought the 65-inch model, rates it great for mixed usage. The trade-offs the testers agree on are a mediocre viewing angle and HDR tone mapping that runs bright, and PCMag found only three HDMI ports.

Strengths
  • — PCMag measured 3,200 nits on an 18% field and 845 nits full-screen in HDR
  • — Very deep blacks with minimal blooming, per RTINGS
  • — Low input lag: 10.1ms at 4K60 and 4.3ms at 1080p120 in PCMag's tests
Watch-outs
  • — Viewing angle is only okay, per RTINGS
  • — HDR content looks brighter than intended due to sub-par PQ EOTF tracking, per RTINGS
  • — PCMag counted only three HDMI ports on the 65-inch model
$997.97 · Check Price on AmazonFull review →
Samsung S90D 65-inch (QN65S90D)
Higher ratedRanked #2 in Best 4K TVs
Samsung S90D 65-inch (QN65S90D)
2 sources$1,149as of Aug 16

Samsung's mid-tier QD-OLED is the value play for buyers who want OLED picture quality without paying flagship money. On certain content the QD-OLED panel renders saturated colors more vividly than the LG G4 does, and street pricing under $1,500 makes it the cheapest entry to true premium picture quality.

Strengths
  • — All four HDMI ports are HDMI 2.1, with native 120Hz and a firmware-enabled 144Hz mode on HDMI 4 for PC use
  • — Tizen smart OS is fast and responsive, with deeper game-streaming integration than Google TV
  • — Frequently discounted below $1,500 — the cheapest premium OLED experience on the market
Watch-outs
  • — Samsung still refuses to support Dolby Vision — disc players and streaming services fall back to HDR10+
$1,149 · Check Price on AmazonFull review →

How they stack up

Hisense U8QG 65-inch Mini-LED (65U8QG)

PCMag measured it at 3,200 nits on an 18% field against 2,092 nits for the TCL QM7K, so it is the brighter of the two mini-LED sets on this page. Unlike the LG OLED evo G4 and Samsung S90D OLEDs, it is an LCD with a mini-LED backlight, and RTINGS and CNET both note some blooming and off-axis color loss that OLEDs avoid.

Samsung S90D 65-inch (QN65S90D)

The Samsung S90D 65-inch costs less than the LG OLED evo G4 65-inch and does without Dolby Vision, which the LG supports. Its QD-OLED panel renders saturated colors more vividly than the LG on certain content. Against the TCL 65QM7K it has four HDMI 2.1 ports to the TCL's two, while the TCL peaks around 2,600 nits against the Samsung's roughly 1,300.

Specs side-by-side

SpecHisense U8QG 65-inch Mini-LED (65U8QG)Samsung S90D 65-inch (QN65S90D)
PanelMini-LED backlit LCD (QLED)—
Screen Size65 inches (also 55, 75, 85, 100 per RTINGS)65 in
Native Refresh Rate165Hz—
Measured Peak Brightness3,200 nits (18% field, PCMag)—
Input Lag10.1ms at 4K60 (PCMag)—
Smart PlatformGoogle TV—
HDRDolby Vision, HDR10+ (RTINGS)—
Speakers4.1.2-channel, 72W on the 65-inch (PCMag)—
Resolution—4K UHD (3840x2160)
Panel Type—QD-OLED (3rd-gen)
HDR Formats—HDR10+, HDR10, HLG (no Dolby Vision)
Refresh Rate—144 Hz (HDMI 4 only)
HDMI Ports—4 (all HDMI 2.1, 48 Gbps)
Smart OS—Tizen
Audio—40W 2.1-ch Object Tracking Sound Lite
Voice Assistant—Bixby, Alexa
Warranty—1-year limited
Dimensions—10.4"D x 56.9"W x 35.3"H
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