Verdict Research

Which brands do reviewers rate highest? We ranked 28 of them.

By Mike Hunter · June 16, 2026 · Methodology at the bottom

We aggregate professional review scores across thousands of products, so we grouped every product that earned a spot on one of our category shortlists by its maker and asked a simple question: whose gear actually reviews best? Across 28 brands with six or more shortlisted products, the average review score runs from 4.56 down to 4.10 on a 5-point scale — a near-half-point spread, even among products that were all good enough to make the cut.

Breville

The highest-rated brand in our data, averaging 4.56 across nine categories.

0.46 pt

Separates the top brand from the bottom — meaningful, given every product here already made a shortlist.

Brands ranked, each with six or more shortlist-worthy products.

Average aggregated review score per brand, across products that made our category shortlists. Axis starts at 4.0 to make the differences legible.

The leaders

Breville (kitchen) and DJI (drones and gimbals) top the list — both are specialists whose products consistently land at the front of their categories. Canon earns its 4.43 across the widest base here, 17 shortlisted products.

Brand	Avg score	Products
Breville	4.56	9
DJI	4.53	9
Canon	4.43	17
Dyson	4.40	8
Saucony	4.40	6
Ninja	4.39	7
Apple	4.38	8
LG	4.37	11
ASICS	4.35	6
JBL	4.34	8

The laggards

At the other end, Amazon's own labels (Basics, Fire) and Razer bring up the rear — still solid in absolute terms (everything here cleared a shortlist), but reliably a notch below the category leaders they sit next to.

Brand	Avg score	Products
Amazon (Basics/Fire)	4.10	8
Razer	4.11	7
Eufy	4.12	9
GoPro	4.21	8
Dell	4.23	13

What this means if you're buying

Brand is a weak signal, but not a worthless one: among products good enough to shortlist, the strongest brands still average about half a point higher than the weakest. The smarter move is always to check the specific product's aggregated score rather than trust the logo — see the category rankings. And see our companion studies on whether price predicts quality and how differently outlets grade.

Methodology & data

From Verdict's database as of June 2026. Each product is assigned to a brand from its name; we average the aggregated review score (normalized to a 5-point scale) of every product per brand. An important caveat: we only track products that earned a place on a category shortlist, so this is a relative ranking among already well-reviewed products — not a verdict on a brand's entire catalogue. Only brands with six or more shortlisted products are included (28 brands). Full ranking methodology: Verdict methodology. Want the underlying numbers? Get in touch.