The SURI 2.0 electric toothbrush solves common electric toothbrush frustrations with its 30+ day battery life, quiet operation, and magnetic wall mount that prevents toothpaste buildup. Reviewed by Jasmine Vorley of Good Housekeeping, the brush delivers an excellent clean that even her dentist noticed, leaving teeth smoother than manual or rotating brushes. Its repairable aluminium design and plant-based brush heads support sustainability, though some users may find the pressure sensor too insensitive and brush heads too soft. Best for eco-conscious consumers seeking a low-maintenance, high-performance option, but not ideal for those who prefer firmer brushing or more sensitive pressure detection.
Full review
Sustainable Design and Materials
SURI's approach to sustainability sets the SURI 2.0 apart from traditional electric toothbrushes, with the brand's mission to make everyday habits more eco-friendly without compromising performance. The aluminium handle is designed to be repairable rather than disposable, and SURI will send out refurbished replacement handles for free within warranty, then £25 for a replacement. The company's commitment to reducing waste is further demonstrated through its plant-based brush heads made from cornstarch and castor oil, which can be returned for free recycling. According to TechRadar's review, the brush heads are 100% biodegradable, and the company's recycling program aims to reduce billions of plastic toothbrush heads from entering landfills. The brush body itself is constructed from durable aluminium, which feels robust and well-made, with a matte finish that's not slippery even when wet. The company's repairability model is a significant improvement over typical toothbrush designs, where a single component failure often results in complete disposal. The SURI 2.0's design philosophy is evident in its minimalistic aesthetic and functional simplicity, which aligns with the brand's goal of creating products that last longer and cause less environmental harm.
Performance and Cleaning Effectiveness
The SURI 2.0 delivers a surprisingly effective clean despite its gentle approach, with 33,000 sonic vibrations per minute that provide a deep clean without the harshness of competing models. The Guardian's reviewer noted that while it lacks some of the power of other electric toothbrushes, it's a huge improvement over the original SURI model, with what they described as a 'more powerful sweeping motion, delivering 25% higher intensity.' The brush head features soft bristles cut into a W formation for better contact with all parts of the tooth, and it includes a textured tongue cleaner on the back. Good Housekeeping's reviewer was particularly impressed with the clean, noting that even her dentist commented on the difference. The brush operates quietly, producing only a hum, which is a significant improvement over the louder motors of many competing models. The two brushing modes—regular and polish—allow for customization without complexity, and the pressure sensor helps protect enamel and gums by prompting users when they brush too hard. The brush's performance is consistent across multiple uses, with the reviewer noting that it removes up to 5x more plaque than a manual brush.
Battery Life and Charging
Battery life is one of the SURI 2.0's strongest features, with a full charge lasting well over 30 days with twice-daily brushing. This is a significant improvement over many competitors, where users often need to charge their toothbrush weekly or bi-weekly. The Guardian reviewer noted that this extended battery life means users genuinely don't have to think about it, which is a major convenience factor. The SURI 2.0 charges via wireless induction, both on the charging stand and in the bundled carry case, eliminating the need for spring pin chargers that were problematic in the original model. TechRadar's review highlighted that the brush is now USB-C compatible, making it convenient to charge using the same cable as other devices. The wireless charging system is reliable and eliminates the frustration of misaligned charging pins or damaged charging components. The travel case also includes a built-in battery to power a UV-C light that kills bacteria in just one minute, which is particularly useful for maintaining hygiene during travel. The brush's IPX7 waterproof rating allows for use in the shower or bath, and the travel lock prevents accidental activation during transport.
Design and User Experience
The SURI 2.0's design is both sleek and functional, with a slim profile that feels comfortable in hand and a weight of only 77g compared to 135g for the Oral-B iO 4. The matte aluminium finish is not slippery, even when wet, and the brush is compact at 22cm long with a handle circumference of only 6cm. The single button for switching between modes and the pinpoint indicator light that changes color based on brushing progress make the device intuitive to use. The magnetic mirror mount is a standout feature, keeping the brush off the sink and preventing toothpaste crust buildup, which is particularly appreciated by reviewers who have struggled with this issue in the past. The brush head is narrow and equipped with soft bristles, and the W formation ensures better contact with all parts of the tooth. The travel case is designed to be slim and portable, with a UV light that disinfects the brush head in one minute, and includes its own battery to power the UV light. The brush's quiet operation and simple interface make it a pleasant addition to any bathroom routine, and the minimalist aesthetic is appealing to users who prefer understated design.
Where It Falls Short
Despite its many strengths, the SURI 2.0 has several notable drawbacks that may deter some users. The pressure sensor, while present, is not as sensitive as some users might prefer, requiring users to press hard to activate it, which can be frustrating for those who want more immediate feedback. The brush lacks customisation options and smart features, which may disappoint users looking for advanced functionality such as smartphone connectivity or app integration. TechRadar's review noted that the lack of smart features and customisation options is a limitation, especially when compared to high-end models from competitors like Oral-B or Philips Sonicare. The brush's cleaning power, while effective, is still not as intense as some rival models that offer up to 62,000 brush strokes per minute. Additionally, the brush heads are made from plant-based materials that are not as durable as traditional plastic bristles, and the company's recycling program requires users to return old brush heads, which may be inconvenient for some. The lack of a travel case with a built-in charging port for the brush itself is also a missed opportunity, as users may want to charge the brush while on the go without relying on the UV light alone.
Who It's Best For
The SURI 2.0 is best suited for environmentally conscious consumers who value sustainability and are willing to invest in a premium product that prioritizes eco-friendliness. It's ideal for users who want a quiet, simple-to-use toothbrush that delivers an excellent clean without the complexity of smart features or customisation options. The brush is particularly well-suited for those who travel frequently, as the long battery life and UV disinfection capabilities in the travel case provide convenience and hygiene. The company's repairability model appeals to users who prefer products that can be fixed rather than replaced, and the plant-based brush heads are attractive to those concerned about plastic waste. However, users who need maximum cleaning power or smart features will find the SURI 2.0 lacking. The brush's gentle bristles and quiet operation make it suitable for sensitive teeth and gums, but those who prefer a more aggressive cleaning experience might not find it sufficient. The SURI 2.0 is also ideal for users who want to simplify their morning routine with a product that requires minimal maintenance and offers a polished, eco-friendly alternative to traditional toothbrushes.
Value and Price Considerations
At $105, the SURI 2.0 is positioned as a premium product, but the value proposition is strong given its sustainable features and long battery life. The company offers a 100-day money-back guarantee, which provides peace of mind for new users. The replacement brush heads are currently priced at £8.98 for two heads on a six-monthly subscription, which is competitive with other eco-friendly brands. The cost of the brush itself is justified by its durability, repairability, and the environmental benefits it offers. The Guardian reviewer noted that while the SURI 2.0 doesn't quite reach the top spot in terms of cleaning power, the gap has significantly closed, and there are fewer drawbacks than ever when giving it a recommendation. The company's commitment to sustainability, including the repair program and recycling initiative, adds value beyond the physical product. The long battery life and wireless charging capabilities also provide ongoing value by reducing the need for frequent replacements or charging accessories. The SURI 2.0's price point reflects its premium materials and innovative design, but for environmentally conscious consumers, the investment is justified by the product's longevity and eco-friendly features.
Comparison to Competitors
When compared to competitors like Oral-B and Philips Sonicare, the SURI 2.0 holds its own in terms of sustainability and user experience, though it lacks some of the advanced features and cleaning power of higher-end models. The SURI 2.0's 33,000 vibrations per minute are less powerful than some competitors that offer up to 62,000 strokes per minute, but the brush's gentle approach and quiet operation make it a better choice for sensitive teeth and gums. The brush's repairability and recyclability are significant advantages over traditional toothbrushes, which are often discarded after a short period of use. The SURI 2.0's wireless charging system and UV disinfection capabilities in the travel case are features that many competitors lack, making it a standout in terms of convenience and hygiene. While it doesn't offer smart features or app connectivity, the SURI 2.0's focus on simplicity and sustainability makes it a strong contender for users who prioritize environmental responsibility over advanced functionality. The company's commitment to reducing plastic waste through its plant-based brush heads and recycling program sets it apart from traditional brands that have yet to address sustainability concerns.
Strengths
- +30+ day battery life with twice-daily use
- +Quiet operation compared to rotating electric brushes
- +Magnetic wall mount prevents toothpaste crust on sink
- +Sustainable design with repairable aluminium body and plant-based brush heads
- +UV disinfection in travel case keeps brush bacteria-free
Watch-outs
- −Pressure sensor requires firm pressure to activate
- −Brush heads may be too soft for some users
- −Replacement brush heads cost £8.98 for two heads on six-month subscription
Who this is for
Why you’d buy the SURI 2.0
- 30+ day battery life with twice-daily use.
- Quiet operation compared to rotating electric brushes.
- Magnetic wall mount prevents toothpaste crust on sink.
Why you’d skip it
- Pressure sensor requires firm pressure to activate.
- Brush heads may be too soft for some users.
- Replacement brush heads cost £8.98 for two heads on six-month subscription.
Rating sources
Our 4.6 score is the average of these published ratings. More about methodology.
