Head-to-head · Best OLED TVs

LG G5 OLED vs Samsung S90H OLED

Which is the better buy? Side-by-side on rating, price, strengths, and watch-outs — with the published ratings we averaged to get there.

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The short answer

LG G5 OLED and Samsung S90H OLED score essentially the same (4.5 vs 4.5). Pick the one whose trade-offs match your priorities — the strengths and watch-outs below are where they actually differ.

Ranked #3 in Best OLED TVs

LG G5 OLED

4.5

4 sources$1,799as of Oct 10

The LG G5 OLED has earned CNET's Labs Award for Best Color Accuracy, marking a significant leap forward in OLED technology for 2025. Reviewers praised its exceptional brightness, which is 40% higher than previous models, and its superior color accuracy. While the extra brightness is most noticeable in gaming and well-mastered 4K content, it also improves performance in bright rooms. However, the remote control is considered a step back from earlier models, and the premium price point makes it less accessible for budget-conscious buyers. This TV is ideal for those seeking the absolute best picture quality and color accuracy, but those looking for maximum value might consider alternatives like the Samsung S90F.

Strengths

— Highest brightness of any OLED TV yet with 40% increase in light output
— Best color accuracy of any TV tested in 2025
— Stunning image quality with excellent shadow detail, contrast, and black levels

Watch-outs

— Remote is not as good as previous versions
— Expensive with roughly $600 premium over the 65-inch C5 model

$1,799 · Buy at valueelectronics.com Full review →

Ranked #5 in Best OLED TVs

Samsung S90H OLED

4.5

3 sources$997.99as of Oct 11

The Samsung S90H OLED offers flagship OLED performance at a more accessible price point, making it a strong recommendation for those seeking premium picture quality without Dolby Vision support. It features a brighter WOLED panel, 165Hz refresh rate borrowed from the S95F, and Samsung's NQ4 AI Gen3 Processor for smooth navigation and upscaling. While praised for its sleek design and easy setup, reviewers noted the high price and somewhat cheap-feeling pedestal stand cover as drawbacks. This TV is ideal for gamers and movie enthusiasts who want top-tier OLED performance but may not suit budget-conscious buyers or those seeking the absolute latest in display technology.

Strengths

— Brighter, more refined WOLED panel with improved brightness
— 165Hz refresh rate for smooth gaming and motion
— Easy setup with tool-free dual feet and intuitive SmartThings app

Watch-outs

— High price point

$997.99 · Check Price on Amazon Full review →

How they stack up

LG G5 OLED

The LG G5 OLED's light output is 40% higher than previous models, which helps in bright rooms where the Sony Bravia 8 II Series is limited by its brightness. CNET gave it a Labs Award for Best Color Accuracy. It costs less than the Sony Bravia 8 II Series and the Panasonic Z95B, and its remote is a step back from earlier versions, a complaint the LG C5 Series shares.

Samsung S90H OLED

The Samsung S90H OLED provides a more affordable flagship experience with 165Hz refresh rate and WOLED brightness, outperforming the S90F in motion handling, but it lacks the HDR accuracy of the LG G5 OLED. Compared to the Sony Bravia 8 II Series, it doesn't feature QD-OLED technology for native 120Hz support.

Specs side-by-side

Spec	LG G5 OLED	Samsung S90H OLED
Panel Type	OLED	WOLED (White OLED)
Resolution	4K UHD	3840x2160
HDR Support	HDR10, Dolby Vision	HLG, HDR10, HDR10+
Dimensions	12.6"D x 72.7"W x 43.9"H	8.1"D x 36.8"W x 23.9"H
Refresh Rate	—	165Hz
Smart OS	—	Tizen OS
HDMI Ports	—	4x 2.1
Size	—	65″ (55″, 77″, and 83″ available)
Processor	—	NQ4 AI Gen3 Processor

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