Verdict
Head-to-head · Best 360 Cameras

Insta360 X5 vs Ricoh Theta X

Which is the better buy? Side-by-side on rating, price, strengths, and watch-outs — with the published ratings we averaged to get there.

The short answer

Insta360 X5 comes out ahead by a narrow margin (4.8 vs 4.6). The gap is mostly about creators wanting flagship-tier 360 video — read the strengths below before deciding.

Insta360 X5
Higher ratedRanked #1 in Best 360 Cameras
Insta360 X5
$549

The X5 is the best-overall pick — Insta360's flagship 360 camera with biggest sensors and best software.

Strengths
  • Larger sensors than X4 — superior low-light
  • Increased processing for real-time effects
  • Insta360 best-in-class software
Watch-outs
  • Premium pricing
  • Newer model — less long-term data
  • Subscription nags for cloud features
Ricoh Theta X
Ranked #4 in Best 360 Cameras
Ricoh Theta X
$799

The Theta X is the stills pick — Ricoh's specialized 360 for virtual-tour photographers.

Strengths
  • 60.5MP still images
  • 1/2-inch sensor
  • 5.7K 360 video
Watch-outs
  • Smaller video resolution than X5/Max 2
  • Premium price
  • Specialized for stills

How they stack up

Insta360 X5

Best overall. Largest sensors. Insta360 software.

Ricoh Theta X

Best for stills. Auto HDR. Lower video resolution.

Specs side-by-side

SpecInsta360 X5Ricoh Theta X
Resolution8K 360
SensorsLargest 1/2"
SoftwareBest
BrandInsta360Ricoh
Stills60.5MP
Video5.7K 360
HDRAuto
← See the full ranking of best 360 cameras